Rory was struggling. As the head of IT at a Mid-Atlantic real estate developer, he’d bought 400 iPads for a cross-functional team of architects, project managers, execs, and salespersons. Now he was getting requests to build apps for these various functions. His colleagues wanted software for everything from engineering plans to timesheets to business presentations.…
The advent of mobile technologies including smart phones, e-readers, tablets and the like has revolutionized the publishing industry. Less than a generation ago, hard copies of books, magazines and newspapers were printed and sent through distribution channels to the consumer. While printed media still exist in this day and age, a new method of content…
According to a study conducted by the Bureau of Labor Statistics, the average American family spend almost $650 on admission to sporting events and the like annual. Season ticket holders tend to spend even more – comprising a prime revenue source for professional teams, stadiums and sports arenas alike. In an effort to more effectively…
By some estimates, mid-sized to large sized law firms spend upwards of $350,000 on storing paper records per year (according to Document Imaging Solutions). Moreover, according to the American Bar Association Journal, 70% of attorneys recently surveyed indicated that they believe that half of the work material printed in-office was unimportant. 46% of these respondents…
Market research and business intelligence stalwarts like Forrester Research, Gartner, and SAS provide companies of different sizes across an array of industries with valuable, actionable insights to boost efficiency, productivity and ultimately, the bottom line. Static white papers, brochures, case studies and data sets don’t cut it anymore, especially in this day and age. The…
The scientific method is predicated upon question formulation, hypothesis development, prediction, testing and analysis. Perhaps the most integral aspect of this process is the external review and sharing of findings. Paper, PDFs, and static spreadsheets cannot fully capture the magic and dynamism inherent to scientific findings. The emergence of the world wide web towards the…
Designers and creative agencies have long relied on pen and paper to convey the aesthetic prowess of their creations. Fueled by the explosive adoption of mobile devices throughout much of the developed world, creative agencies and designers sit at the precipice of an exciting opportunity to leverage the tablet as an interactive, digital portfolio of…
The advent of mobile technologies has fundamentally altered the sales process for brands and the ability for them to connect with consumers and clients alike. Mobile devices such as the iPad enable salespeople to mobilize, centralize and present all of their sales collateral in such a way that was impossible less than a decade ago.…
We sat in a stylish conference room in Covent Garden. The head of digital for a major UK interactive agency shut the door and slid the iPad across the table with a pained smile. Her team had developed an app for a major financial services firm. $140,000 and 6 months later they were about to…
Representing close to five percent of global GDP, the facilities management industry provides products and services that are robust and necessary for a wide range of enterprises and organizations. From window washing to parking solutions and everything in between, facilities management companies must showcase a wide range of offerings to their prospective clients in an…
StoryDesk is an iPad sales tool that makes presentations, brochures and other marketing materials memorable and measurable.
Based in New York City, our clients include Ralph Lauren, BBC and other major companies, as well as startups and non-profits.
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