StoryDesk

Extraordinary Journeys

Hear the sounds of Africa, and feel firsthand what it’s like to travel to Kenya with Extraordinary Journeys. A leading provider of luxury safaris, Extraordinary Journey’s challenged StoryDesk to bring an itinerary to life on the iPad. The travel company uses this app as a marketing tool to inspire potential clients, as well as an in-person sales tool when meeting with prospects. Elizabeth Gordon, the CEO of Extraordinary Journeys wanted the App to have a catalog feel while incorporating the video, photos, and sounds reflective of what a prospective client would experience on a luxury African safari chartered by Extraordinary Journeys. It starts with a beautiful intro –swipe left to unravel the itinerary for the first day of the trip. Swipe down to learn more about Nairobi, and peel back the screen to reveal an interactive Google Map that displays the location of each leg of the safari trip. The App struck such a chord with Extraordinary Journeys’ customers that it has replaced her paper brochures and catalogs as well. According to Gordon, "Everyone has a website. We were looking for a solution that was cool and different from everyone else in travel.”