StoryDesk

Enfamil

• Challenge: Mead Johnson Nutrition Mexico wanted to create an iPad Presentation App to showcase its line of Enfamil nutrition products designed to meet babies’ changing needs for healthy growth and development.
• Solution: StoryDesk created an iPad Presentation App to compellingly, and interactively showcase Mead Johnson’s Enfamil line of infant nutrition products – clearly outlining benefits and product features.

The home screen showcases a premature baby who has been released from the hospital and is being sent home.

This call to action urges clients to carry the Enfamil line of products as it provides the nutritional content infants need to sustain healthy growth and development.

This screen clearly showcases that Mead Johnson provides nutritious baby formula for those children with special needs – with 33% more protein and 54% more calcium than its competitors.

StoryDesk created this module to clearly and intuitively showcase Mead Johnson’s exclusive triple action nutritional formula.

StoryDesk created this module to showcase Enfamil’s superior nutritional content with respect to its greater levels of DHA, an omega-3 fatty acid that plays an integral role in brain and retina development.

Preparation instructions are featured within the screen below along with further product features and benefits.